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While offline channels have contributed to the resurgence of the Crocs brand in recent years, digital is where they are reaching consumers. Incremental lift on expected and predicted consumer behavior
![Croc Croc](https://www.sprakelsoft.com/wp-content/uploads/2016/02/screen2.png)
Since launching with Perpetua, the Crocs team has achieved the following results:Ībility to focus and scale on bringing incremental sales and consumers to the brand The Crocs team was seeking a technology partner to help them scale their Amazon Advertising operations to gain market share, defend their brand and improve their Return on Ad Spend (ROAS). Manager Etail & Distributors, Megan Mohr, Associate Manager 3rd Party Etail and Distributors, Anthony Milkus, Senior Director of Etail Sales and Lora Boss, Key Account Manager. Key players of these two teams include Ben Newson, Sr. Steadily collaborating to ensure that the right products are selected and updated according to the business needs are the Etail Sales and Etail Distributor's teams.
![Croc Croc](https://www.trovivo.com/wp-content/uploads/2020/09/Crocs-World_20200922140745-1024x576.jpg)
While many retailers are still questioning their Amazon strategy, Crocs has been leading the charge for over a decade. This dynamic is critical to the growth of Crocs, as their sales and marketing teams unite to tackle complex go-to-market challenges that are unique to the footwear and apparel category. The company’s fresh reputation and strong brand presence are fortified by the strategic decision making of its dedicated teams. Fans of Crocs experience what lies at the core of the company’s DNA - that everyone should be comfortable in their own shoes.
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As a world leader in casual footwear, Crocs is well-known for ingenuity and innovation.
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